Book Launch Basics: Part 6
Launch Party -- or virtual celebration -- or social media blast . . . which option is right for you and the new book you're releasing?
In this 8-part book launch basics series, I’ll demystify the process of proficiently releasing a new book into the world with flair. The information I’m providing is focused on those who will independently publish their book, but many of these components/strategies are equally usable for those publishing traditionally. (If you’re lucky to go that route, you may even have a publisher doing some or most of these things for you—but it is still important to understand the elements that go into successfully launching a new title.)
Part 1 covered your online author image and overall branding.
Part 2 is all about manuscript readiness and book presentation.
Part 3 covers reviews—how and where to get them.
Part 4 helps you create your media kit and develop a traditional media outreach strategy.
Today, I’m discussing the pros and cons of book launch parties, including the details you need to consider to successfully host a launch part — along with the alternate ways you can celebrate a book release like virtual/online launches or a simple social media effort. Watch below!


Hmm...now you've got me thinking about my Forewarned launch. I like the idea of handing out trinkets... possibly a bookmark with a tiny vinyl record... thanks for some fun ideas!
Great advice/ideas, as always!